Our strategies for Nashville SEO are specifically created plans that will be greatly relevant to your niche.
First, there is already a growing number of business in Nashville that are hiring either SEOs or other digital marketers in order to keep up with the growing competition in Nashville and to achieve a systematic growth in their digital footprint. Simply said, there is indeed no easy, run of the mill or some white label strategy that will just instantly work for a business.
Second, in order to have a successful campaign the niche, keyword, business or local should be hyper unique and this will also require different things. The amount of the content, keyword usage, videos, images or whatever is being implemented in a site will depend on the location because Google will assign specific requirements for a specific keyword used in a specific place. What you will need to provide in content, service and reputability for something such as “Nashville Plumber” this will be more competitive than using something like “Plumber Nashville, TN.”
At a macro level, the SEO strategy that you should ensure is to have Google know and think that you are indeed something in Nashville (or in any specific city that you are in). But, it is not as simple as that because Google will still
Say, we take a look at “Nashville SEO Consultant” ranking, the first thing I did was to let Google know WHO I was, what I do and where I am by using Google My Business. Through this, Google will now know that I exist and that I provide a service and that I am very relevant for anyone who are in Nashville or near Koreatown.
If you are considering Google My Business, we will see to it that we start with an understanding of your business, where your business is located, what is the value of the proposition that you are offering (e.g. products or services), what the competitive landscape is going to be including the conversion points (e.g. how will people do the purchase, rent, or opt into the products or services that you are offering). This will then be helpful in formulating the WHAT we can do in order to place ourselves in various ways in order to give Google an understanding on what you are and what products and services you offer, and why you are relevant.
Now we use this keyword that we are currently trying to increase its rank. Right now you will see that it is placed 5th and our goal is to make it #1.
I selected this keyword after doing some keyword research and reviewing what were the best options in short term and long term (I started this site about 6 months ago). I decided to target "Nashville SEO Consultant" as it included "Nashville SEO" so I could hit two keywords at once.
You can see in the image that "Nashville SEO" gets more searches but "Nashville SEO Consultant" for me had a better search intention for someone who would want my services. KD is keyword difficulty which is 0 - 100 with higher being more difficult.
After assessing the keyword, I personally use a software called CORA to do an analysis on the top 100 pages and see what features or factors are being considered for the keyword.
CCORA reviews not only websites but tracks 880 factors on sites to see what correlative factors are determined with helping someone get a top keyword ranking.
The On Page SEO becomes very transparent and quantifiable, allowing very clear On Page updates like adding content or images or header tags with keywords to be more on target with the top ranking pages.
Now our Nashville SEO strategy will roll out with going line item by line item to make the On Page SEO changes. After doing the roll out, I index the site in Google Search Console (GSC) to let Google know about my new page and I let it sit.
Here we begin to explore what else we can do to get our page ranking for our page.
After the On Page SEO, we explore Off Page SEO or where other websites write about you. Backlinks are the oldest ranking factor and originated when Google founders Page and Brinn were reading articles and noticed the always had citations at the end. They deduced if someone is citing someone for something, they must be relevant for that topic or content piece. Thus were born the value and weight on backlinks.
While archaic, getting backlinks is still relevant in 2019 and something you must do. Establishing relationships with websites and contacting website owners relevant to your niche via linkedin or direct email is the process to do it. While tedious, just getting a handful of people to write about you and use the keyword "Nashville SEO Consultant" or insert your keyword when referencing you with a link back to your page can make a tremendous difference.
Typically after I will write supporting content pieces that innerlink to my main page. Things like "Why use a Nashville SEO Consultant" or "What to look for in a Nashville SEO Consultant" or whatever people are searching. Content like this helps establish what your page or website is about and having silo'd content like this helps establish page content and hierarchy.
This is typically my overall process. I usually also recommend running some Facebook or Adwords campaigns to see what traffic does and how you convert. These user signals can also help boost your relevancy to Google if they take good actions.
If you’re looking to grow your company’s online presence, improve your search engine ranking, and boost revenue for your Nashville business, work with me to help take your company to the next level. Our highly-qualified team is committed to utilizing our knowledge of the most up-to-date SEO practices in order to help your company achieve its online marketing goals.
Ready to learn how SEO can transform your business? Request a free technical SEO audit today.
If you’re working to get a business off the ground, investing in our Nashville SEO services will allow you to spend time perfecting your product instead of desperately trying to attract visitors to your site. Let us do the leg work to increase your online traffic and exposure, which in turn, will help you build a better business image, reach more potential customers and investors, and build trust and loyalty with your ideal client base.
If you’re a small or medium-sized company looking to scale your business, an SEO Strategy is a must. Whether it is understanding what type of pages to create boost revenue and increase growth or understanding how to utilize content marketing, a strong Nashville SEO strategy must be implemented. By partnering with Nashville SEO experts, you’ll receive personalized content
For local businesses, increasing your company’s online presence is just as important as the face-to-face contact you have with your customers. Using smart SEO practices will boost your ranking in major search engines and appropriate niche directories, allowing your business to experience greater brand recognition, have consistent growth, and stay competitive in your community.
If you’re a business looking to expand internationally, employing market-specific SEO strategies are key to making this global transition successful. SEO tactics that produce favorable results in a company’s local market may not be as effective in other countries. By tailoring content and including localized keywords for each new market you plan to enter, your business can benefit from the massive opportunities for growth that exist internationally.
For enterprise-level businesses who have an established brand and customer base, keeping your site relevant with a strong SEO platform is crucial to long-lasting success. What’s more, to remain competitive in your field, your company’s site should always be utilizing the most up-to-date SEO practices. Los Angeles SEO team is dedicated to remaining knowledgeable of current and changing SEO trends, allowing us to consistently boost your website’s ranking in the most popular search engines. What’s more, as we are a full-service SEO company, we’re also able to supply your business with actionable reports for in-house teams and company stakeholders.
These days, e-commerce companies are a dime a dozen. With more companies than ever soley doing business online, achieving a high ranking in organic searches is essential to your success. Nashville SEO knowledgeable team members can help your site obtain and maintain a high placement by updating your site with proper keyword optimization, encouraging high-quality product reviews, and consistently doing site usability testing.
As opposed to focusing on content, technical SEO services optimize specific technical aspects of your website, including mobile friendliness and URL structure, which are two top entities that search engines consider when creating their rankings.
On-Page SEO services seek to make your company’s website more user-friendly and relevant to the search query. This is done by optimizing visual content and HTML source code that not only make your site more visually appealing to users but also help boost your site’s ranking in organic searches.
When it comes to achieving a high rank in major search engines, it’s important to consider off-page SEO factors such as social media advertising and link building. Since search engines only want to give users results that provide them with the most value, search engines consider these entities in algorithms used to rank sites. Having a solid off-page SEO strategy not only increases your site’s rank, but will also attract new users to your site from blog post references and mentions on social media.
Having a user-friendly website is just as important as the words on the page. Making sure your website is easy to navigate and accessible to users will not only increase traffic but will also optimize your site for search marketing. By employing SEO best practices, search engines will be able to easily scan your site, index your content into their database, and rank your site for specific target keywords.
In our fast-paced society, customers aren’t willing to wait for a slow website to load. In addition to affecting customer experience, however, the loading speed of your site can also affect your search engine ranking. Major search engines, like Google, measure the loading speed of sites and compare that data with their competitors in order to rank sites in organic searches. Our SEO team will use a variety of tools to audit the speed and responsiveness of your company’s site and then remove any components that may be slowing your site down.
You’ve most likely heard the phrase “content is king”, and when it comes to SEO, that’s exactly right. Having consistent, in-depth content on your site is essential to increasing your ranking in organic searches. JH SEO will not only determine which phrases and keywords will be most effective in driving traffic to your specific site but also work with a team of writers who create content that educates your user-base while naturally incorporating your personalized target keywords into each piece.
Jimmy Huh and team service many areas with their SEO, digital marketing Los Angeles strategies and website design with SEO prebuilt in. For specific areas and how he can help locations, please check out his pages for